Citation Audit Services – Find the Gaps Before They Cost You
Wait, What’s a Citation Audit?
Let’s break this down. A citation audit is like a digital roll call for your business. Everywhere your business is listed online—Yelp, Google, Facebook, random industry directories—we go find it. Then we check if your NAP (Name, Address, Phone number) info is correct. Not just “close enough.” Exactly right.
Over time, businesses change things. New phone number. A second location. Maybe a rebrand. But those updates don’t always reach every platform. And when details don’t match up? It hurts. Quietly, subtly… but enough to affect your search rankings and your customer trust.
Why Your Business Needs a Citation Audit (Even If Things Seem Fine)
This isn’t one of those urgent, panic-button tasks—but it kind of is. Search engines use citation consistency as a trust signal. That means if your business info looks different in different places, it’s confusing. For users. For algorithms. For everybody.
Maybe you’re ranking lower than a competitor just because one old listing still has your landline. Or your hours from 2019. Our citation audit service exists to catch that stuff before it gets in your way.
How We Do a Citation Audit
We go deeper than just running a tool and giving you a report. Tools are great—they find a lot. But they don’t catch everything. That’s where our human eyes come in.
- We start with a full sweep. Dozens (sometimes hundreds) of listings get reviewed.
- We analyze the data. What’s right, what’s wrong, what’s missing.
- We flag inconsistencies. Not just errors, but things that are outdated or misaligned with your brand.
- We build a roadmap. You’ll see exactly what needs fixing and where.
Basically, this audit gives you the facts—no fluff, just insight.
Standard vs Pro Audit
Standard
Extensive NAP Search
NAP Variations Search
Quick Report Delivery 1-2 days
$7
Pro
Extensive NAP Search
NAP Variations Search
Quick Report Delivery 2-3 days
Citation Summary
Citation Submission Suggestions
Citation Gap Analysis
$49
Who Needs This? Probably You
Let’s be real—this kind of mess creeps in slowly. You don’t always notice it right away. If any of this sounds familiar, you probably need a citation audit:
- You’ve moved or rebranded.
- You manage multiple business locations.
- You’ve worked with several marketing teams over the years.
- You’ve never actually looked at your business listings across the web.
It’s more common than you think. We’re here to help clean the slate before you go building anything new.
Citation Audit – Frequently Asked Questions
A citation audit is the process of identifying all existing online mentions of your business across local directories and platforms to check for accuracy and consistency in your Name, Address, and Phone Number (NAP).
Even if your business hasn’t changed its details, directories and aggregators can pull incorrect or outdated data from various sources. An audit helps you catch issues before they hurt your local SEO.
We scan a wide range of general and niche directories to find all listings associated with your business. Then, we manually verify the NAP data on each listing to flag any inaccuracies or duplicates.
Most audits are completed within 5–10 business days, depending on the size of your business footprint and number of locations.
While it’s technically possible, it’s very time-consuming and easy to miss listings. We use a combination of tools and manual reviews to ensure accuracy and thoroughness.
Yes, we deliver a detailed audit report showing all listings found, which are correct, which are incorrect, and our recommendations for next steps.
Absolutely. In fact, most clients choose to move into the cleanup phase as soon as the audit is complete.